We find where the decision breaks. We make it evident to leadership. Then we fix it — and prove the lift.
Most agencies ask what campaign to launch.
We ask whether to launch it at all.
VidentIQ is a decision intelligence studio for businesses whose revenue doesn't close on the website. Founder-led. Deliberately senior. Two people who have seen this before.
Buyers research on the site, then call a dealer, request a quote, or walk into a branch. The attribution ends exactly where the money begins.
Marketing reports clicks. Sales reports revenue. Nobody owns the gap between them.
Six weeks. We map the full path from first click to closed deal and locate the leaks the dashboards hide.
Sixteen dashboards become one board-ready view. Leadership sees the single number that decides the quarter.
We implement the highest-leverage change first, then measure the lift against baseline. No lift, no invoice.
of qualified offline demand is never attributed to a source. Budget follows what's measured — so it flows to the wrong channels, confidently.
Sixteen dashboards, and no clear read on which way they point. We frame the one signal that matters — and make it evident.
Six weeks. We find where the decision breaks, make the one reading that matters evident to leadership, and hand you the first fix.